EdTech

End-to-End Analytics
for Online Schools

Know which channels bring paying students, not just signups. Payment cohorts, LTV, webinar conversion — in one dashboard.

EdTech

Without Analytics

  • You track signups but not who actually pays
  • Webinar/marathon ROI — only in spreadsheets after the fact
  • No cohorts: who renews, who churns?
  • Can't see student LTV by acquisition channel
  • Marketing, production, and finance — in separate spreadsheets

With VECTRALABS

  • Funnel from click to payment — by every channel
  • Student cohorts: payments, renewals, churn
  • Webinar ROI in real time, not a week later
  • Student LTV broken down by product and channel
  • Single dashboard for the entire team

Metrics for Online Schools

CAC

Student acquisition cost by channel

LTV

Lifetime student value by cohort

CR

Signup to payment conversion

Churn

Student churn by product and period

ARPU

Average revenue per student

ROI

Marketing ROI by funnel

EdTech Integrations

LMS: Custom platform, Teachable, Thinkific

CRM: HubSpot, Salesforce

Payments: Stripe, PayPal

Google Ads / Meta Ads / YouTube Ads

Launch analytics for your school

We'll show a dashboard with your data in 2 weeks.